If more than 3 billion people in the world use social media and you want your business to rise above the noise in each of the saturated platforms, you know there’s work to do. But you’ve got bigger fish to fry.
You’re busy running your company, and the idea of orchestrating social media campaigns on various sites sounds overwhelming. Besides, social media management is not in your wheelhouse, and you don’t have the tools to track and monitor your brand interactions. You’d rather let the social media gurus take care of all that goes into targeting the right audience, making each channel work in your favor, and creating authentic interactions with followers, so you can get back to your zone of genius.
To whom should you trust your social media marketing management? That’s where we come in. Our team has the expertise to steer your ship through the unfamiliar and daunting waters of social media, as you sit back and enjoy the ride.
Jarrod R. Daniel
M.D.
If you’d prefer the experts hoist your brand up on their shoulders, do the work, and promote your brand so you can get back to what you do best, our 100% turnkey social media management service is for you. You name it, we do it—that includes flying to your location to capture photography and video for optimal posting. We do the research so the voice behind your posts and captions sounds like the real you and reflects the language of your followers.
We optimize scheduled posts on Facebook, Instagram, TikTok, and LinkedIn, including Facebook and Instagram stories. We constantly analyze data and adjust your content and video strategy accordingly, and we keep in close touch—you will hear from us monthly with updated reports.
When it comes to shaping your customers’ perceptions of your business, content is king. And content that triggers an emotional response is what draws them in, compelling them to connect and engage with you. Provide us with images and raw video footage, and we’ll transform them into high-quality visuals for your feeds that goes straight to the heart of your followers.
We use content and video marketing strategies to curate your content, write captions, and post to your social media feeds. We do the research and know what’s hot. Our content development remains ahead of the curve, so our custom photos, videos, testimonials, and all other posts inspire more interest and less feed fatigue.
If you have a flair for social media marketing, if you’re a master at running the social media marketing for your business, and if you’re just looking for minimal hand-holding, we recommend our one-hour kick-off call and monthly check-in package. Drawing on an entire team of social strategists for collaboration, our social media experts reach out as consultants to regularly share with you current trends, algorithm updates, tips, a review of your analytics, and insights based on years of experience.
Paid Social Advertising
Our expert teams create highly targeted ads on your social media platforms that reach the untapped group of followers you didn’t even know was out there. We use audience targeting and ad optimization techniques in platforms such as Facebook Ads Manager and LinkedIn advertising that deliver your brand, your products, and your services to the right people—your dream clients scrolling through social feeds—on a silver platter.
Additional Platform-Specific Social Media Marketing
No matter the platform, we have you covered: Facebook, Instagram, TikTok, LinkedIn, Twitter, YouTube, and more
As we strategically whip up content that aligns with your brand and voice—and disperse it into the community conversation online, your engagement will skyrocket. Why? Because we keep our ears to the ground for trending topics that resonate with your followers. And when comments and messages flood your profile, you’ll build a deeper connection with your customers. Your reach will fan out like wildfire as we monitor intentional and authentic video marketing, content strategy, and calls-to-action on your posts. Your content and captions will captivate, your followers will engage, and your relationships with them will grow.
When our team is at the helm of your social media management, followers on your social media platforms recognize your brand like their mom’s handwriting or the voice of a trusted friend. We pair social listening best practices with reputation management to ensure your brand’s voice is heard above the social media din as followers scroll through their feeds, searching for entertainment and reading reviews. Across platforms, followers will linger over your posts, connect with your brand, and be reminded of its promise.
Driving traffic from your social media platforms to your website, the bedrock of your online presence, is one of the pillars of social media management. Our team creatively teases your audience, giving them a reason to seek out more information. We juxtapose imagery and photos with captions and links that tell your story, and then, we drop breadcrumbs, leading your audience to your site where they find your services and products. We provide easy one-click access that ensures they don’t get distracted or lost along the way.
Social media is no longer just about upping your branding game and connecting with your followers. If done right, it’s also a gold mine for generating leads. Our lead gen techniques range from listening and proactively going on a search to find your people to choosing keywords to track and wait for potential clients to come flocking, all ultimately bringing them into your sales funnel. We use social media to gather information on your audience: what they are interested in, what their pain points are, and what services they might buy. And then we turn them into sales leads.
Which social media platforms should I use for my business marketing?
Great question. There’s no cookie cutter formula for social media marketing management, so we begin with a deep dive analysis into who your target audience is and where they hang out. You’ll most likely want a presence on all platforms like Facebook, Instagram, TikTok, LinkedIn, and Twitter, but will spend more time on some—where the bulk of your people are—and less on others.
How will I know if my social media marketing is working?
That’s what we’re here for. We review your data analytics, performance of posts, and lead count, and then we report back to you. It’s not uncommon to change up our strategy mid-stride and adjust our magic as we zero in on exactly what works.